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June/July 2008

Wine Skinny Advertising Information - (2Q 2008)

WineSkinny.com is the Internet’s fastest growing, liveliest, brashest and most entertaining wine publication. We've just crossed the 75,000 monthly visitors mark -- and we just keep growing!

Who Reads It?
WineSkinny.com caters to the affluent male and female reader who buys wine, shops for luxury items, eats out, and goes out ... frequently. WineSkinny.com is published by Tinsley Public Relations, LLC in Houston and is updated weekly, monthly, and bimonthly.

Other Stats (based on recent reader surveys)
57% of readers are between the ages of 36 and 55
More than 31% of our readers attend retail wine tastings

Traffic
462,000 page views per month from the U.S. (75%) and worldwide
85,000 unique visitors per month
1,774,000 hits per month
50,000 subscribers to monthly and weekly email newsletters
5 Million total annual page views to the markets that count

Web Profile
More than 15,000 links to WineSkinny.com currently on the World Wide Web. Websites listing WineSkinny.com as an important wine reference include: iChef.com, all-about-wine.com, wineupdate.com, winefocus.com, and more. Wineries promoting WineSkinny.com reviews include Gallo of Sonoma (CA), Mayacamas (CA), and Chapoutier (FR). Websites and other publications that syndicate WineSkinny.com content include BestDressedMeals.com, Culinary Thymes Magazine, iChef.com, healthykitchen.com, and thehomevine.com.

WineSkinny.com includes original wine-related features on restaurants, cafes, retail stores, travel, gourmet markets, books, events, and general lifestyle.

Advertising Rates
We offer three types of advertising on our site:

1. EMAIL NEWSLETTER SPONSORSHIP:

Weekend Wine (emailed directly to 14,000+ subscribers weekly):
1-time sponsorship: $390
multiple-week sponsorships: $280 per sponsorship

Monthly Newsletter (emailed directly to 36,000+ subscribers monthly):
1-time sponsorship: $500
multiple-month sponsorships: $375 per sponsorship

Specs: text and links only, no graphics. Please limit word count to approximately 120 words.

Contact us!

2. EVENT SPONSORSHIP PACKAGE:

Includes:

  • a prominent 150-word feature and image at the top of the Events page (duration: one month)

  • a link to the feature that includes the name of your event on our homepage (duration: one month)

  • a featured sponsor position on one Weekend Wine email blast

The Event Sponsorship package is a great deal at just $495 (the Weekend Wine email blast alone goes for $390). We will work with you to choose the best dates for your event. Contact us!

3. BANNER ADS:

  • Must be 468x60 pixels.

  • Must be a GIF or JPEG image, and less than 16K in size.

  • Must be suitable for general audiences.

  • May not advertise adult material, X-rated, or other illegal or objectionable material.

  • May not point to a site containing material that is adult in nature, X-rated, illegal, or otherwise deemed objectionable.

  • Should not be overly annoying!

Visibility/Placement:

High Visibility: WineSkinny.com home page.

Medium Visibility: Main Wine Reviews page, Main Wine & Food page, Main Wine & Life page, Wine Review Archives main page, and Past Issues main page.

Basic Visibility: Any 3 current issue pages.

Rates: Contact us!

 

1 month

3 months

6 months

High

$500

$1,125

$1,800

Medium

$350

$790

$1,260

Basic

$200

$450

$720


Affiliate Programs:

If you would like to introduce us to your affiliate program, please Contact us!

 

The Wine Skinny is a publication of Tinsley Public Relations, LLC
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